The Johnson County Old Settlers celebration is a longstanding tradition rooted in the history and community spirit of Olathe, Kansas. Established in 1898, the event was created to honor the pioneers who settled in the region and built the foundation of what would become one of Kansas' most thriving counties. What began as a humble gathering has grown into one of the state's largest annual events, bringing together locals and visitors alike to celebrate with music, food, and of course, the famous Old Settlers parade.

At its core, Old Settlers is a celebration of resilience, community, and the pioneering spirit. Originally, it was a way for early settlers and their families to reminisce about their hardships and successes, sharing stories of survival, and building stronger bonds within the community. Over the years, it has grown to symbolize not just the history of those early pioneers, but also the lasting legacy of Johnson County's people, businesses, and culture.

Proud to be a business with deep roots in both Olathe and Old Settlers, HYER Boots - founded in Olathe in 1875 by C.H.  Hyer, our brand quickly became a cornerstone of the town. For many years, HYER was a significant participant in the Old Settlers celebration, both as a sponsor and through regular appearances in the parade. In fact, HYER played a crucial role in supporting the event during its early years, helping to fund its growth and ensuring that the Old Settlers spirit continued to thrive.

The Old Settlers parade has always been one of the most anticipated features of the event, winding its way down the Santa Fe trail, which holds historical significance. The Santa Fe Trail, established in 1821, was a critical trade route stretching nearly 900 miles from Missouri to Santa Fe, New Mexico, cutting through the heart of Kansas, including the area around Olathe. It played a vital role in opening the American Southwest to trade and settlement, serving as a key passage for pioneers, traders, and settlers moving westward. The trail not only facilitated commerce between the U.S. and Mexico but also helped shape the growth of towns like Olathe, which sprang up along the route as crucial stopover points for weary travelers and traders.

Santa Fe Street itself runs parallel to this historic trail, and its name pays homage to the legacy of exploration, trade, and the pioneering spirit that defined the era. The Old Settlers parade, in its symbolic march down this street, celebrates that same spirit of adventure and determination. The participants, from classic cars to modern-day community groups, reflect the blending of old and new, a tribute to how far Olathe has come since its early days along the Santa Fe Trail.

For decades, HYER was a prominent feature in this parade, with its participation symbolizing not only the brand's roots in Olathe but also the craftsmanship and tradition that have long been associated with the western lifestyle. Just as the Santa Fe Trail was essential to trade and communication in the 19th century, HYER Boots became an essential part of the town’s identity, embodying the rugged durability and pioneering spirit that the Old Settlers celebration continues to honor.

HYER’s original factory stood in Olathe for many years as a landmark of local craftsmanship and industry. Unfortunately, one fire destroyed the original factory and eventually the building was torn down years later by urban renewal.

Today, we continue to honor our roots by participating in the Old Settlers parade, showcasing the timelessness of our boots and its lasting connection to Olathe’s history. As we walk the parade route again, we're reminded of how far we've come, both as a brand and as part of this incredible community.

Our deep connection to the Old Settlers celebration goes beyond just our historical involvement in the event. It’s a family tradition. For decades, generations of the Hyer family grew up attending the parade, making memories along Santa Fe Street just like so many other Olathe residents. One of those family members, Nana Bohl, the granddaughter of C.H. Hyer himself, recalls her fondest memories of her late husband, Ford Bohl notoriously riding a “penny bike” in the parade. Her participation as a young girl represented the family’s enduring commitment to the town and its traditions. The parade wasn't just an annual event—it was a chance for the family to connect with the community and take part in the celebrations that have shaped Olathe’s history. The Old Settlers celebration has always been a time for us to reflect on our shared history with Olathe, and we love hearing the stories from others about their connections to both the town and HYER Boots, whether they’re long-time residents or new fans of our brand.